“It’s about time” for a Spanish-language program to compete alongside TV’s best at the Emmys, declared Kate del Castillo to Gold Derby senior editor Daniel Montgomery. The Mexican actress starred in the highly-successful Telemundo series “La Reina del Sur” (“The Queen of the South”) which ended its 12-week run on Memorial Day.
The ambitious production set ratings records for the network with its premiere episode attracting 2.4 million viewers. Indeed, Telemundo and its Spanish-language competitor Univision are claiming a larger share of TV viewers. However, despite the rising popularity of their programming, neither net has been honored at the Primetime Emmy Awards.
This year, Telemundo launched its first Emmy campaign, lobbying hard to land a Best Drama Series bid for “La Reina” and a Best Drama Actress nom for del Castillo. “It would have been stupid not to do it,” del Castillo says of Telemundo’s decision to push for awards recognition. “We have to elevate our voice to make them acknowledge all the Spanish-speaking shows.”
“La Reina del Sur” was adapted from a popular novel by Arturo Pérez-Reverte and tells the tale of Teresa Mendoza, a woman who falls in love with a drug trafficker and, after his death, takes his place. This isn’t new territory for del Castillo; in 2009, the actress was featured in a multi-episode story arc on “Weeds” as Pilar, a mysterious, cold-hearted woman who pulled the strings of Mexico’s drug trade. Del Castillo thinks, “the opportunities are getting better and better,” noting that there are, “more roles for Hispanic women, but stronger.”
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