Grammy voting for the 2018 nominations just started on Monday, October 16, but we’re way ahead of them. We’ve been forecasting the awards since September, and our users already think they know who will be nominated for — and who will win — Record of the Year. It’s especially worth monitoring the predictions of our Top 24 Users because they got the highest scores forecasting last year’s nominations in the general field.
Record of the Year honors the artists, producers, and engineers of the single best recording of the year — as opposed to Song of the Year, which is strictly for the songwriters — and our Top 24 think Ed Sheeran will win for “Shape of You.” Nineteen of them give him the advantage for what has turned out to be the biggest hit of his career. Not only was “Shape of You” his first number-one hit on the Billboard Hot 100 singles chart, it spent an impressive 12 weeks in the top spot. We already know the recording academy likes him in the general field; he won Song of the Year for “Thinking Out Loud” in 2016, and he also contended for Record of the Year for that song.
Sheeran is also the kind of pop/adult-contemporary artist Grammy voters tend to prefer in the general field — consider recent Record winners like Adele (“Rolling in the Deep” and “Hello”), Gotye (“Somebody That I Used to Know”), and Sam Smith (“Stay with Me”). That gives him an advantage against second-place contender Kendrick Lamar (“Humble”), who is forecast to be nominated by 23 of our Top 24 and predicted to win by five of them. He would be the first rap artist ever to win that prize.
None of our Top 24 are predicting a victory for anyone else, but 22 say the historic Latin crossover single “Despacito” by Luis Fonsi and Daddy Yankee featuring Justin Bieber will earn a nom. Next in line is “That’s What I Like” by Bruno Mars with support from 21 top users for a nomination. And rounding out the top five is Taylor Swift with “Look What You Made Me Do,” which 15 top users say will earn a bid.
Be sure to make your Grammy nomination predictions so that Hollywood record executives and top name stars can see how their songs and albums are faring in our Grammy odds. Don’t be afraid to jump in now since you can keep changing your predictions until just before nominees are announced on November 28. And join in the fierce debate over the 2018 Grammys taking place right now with Hollywood insiders in our music forums. Read more Gold Derby entertainment news.