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And the first fallout from the bomb that was ‘The Lone Ranger’ begins…

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  • Guest2014
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    #113447

    And Jerry Bruckheimer took it right between the eyes late last night:

    In the wake of The Lone Ranger bomb that cost the studio an enormous write-down and then last week’s delaying of the next Pirates Of The Caribbean sequel, Disney says tonight that it won’t renew its movie deal with Jerry Bruckheimer when it expires next year. Here’s the release:

    The Walt Disney Studios and Jerry Bruckheimer have decided not to renew their first-look deal when it expires next year. Disney will continue to focus on its branded properties including Disney, Pixar, Marvel and now Lucasfilm, while Bruckheimer is looking to produce more mature films outside the scope of the Disney brand. Disney and Bruckheimer will continue working together on various projects including the fifth installment of Pirates of the Caribbean.

    Together Disney and Jerry Bruckheimer have produced such blockbuster hits as the Pirates of the Caribbean and National Treasure films under the Disney brand as well as adult action dramas like Pearl HarborArmageddon,Con Air, and The Rock through the Touchstone label.

    “Jerry is one of the most respected and prolific producers working in the motion picture industry, and we have had an incredibly successful collaboration over the past two decades and he is a friend to many of us here at Disney,” said Alan Horn, Chairman, The Walt Disney Studios. “We will continue to work together in the future, and we look forward to seeing more of the films that have made Jerry Bruckheimer a Hollywood legend.”

    “I am very appreciative of the wonderful collaboration and support I have had at The Walt Disney Company for over twenty years and the twenty-seven movies we have made together. The good news is we will continue working together on Pirates of the CaribbeanNational Treasure and other projects we have developed together at the studio,” said Jerry Bruckheimer. “I am thankful to have had the opportunity to work with these amazing people at The Walt Disney Studios, many of whom have become my good friends. As we continue to make adventure films, we look forward to returning to films like Black Hawk DownEnemy of the StateBeverly Hills Cop, and The Rock.” 

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    babypook
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    #113449

    It’s difficult for me to feel badly for Jerry. He’s a “legend” alright; just not the kind this piece would have us believe. He’ll be fine, and up and making more drecky box office hits.

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    Scottferguson
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    #113450

    In the meantime, this grossed $244 million worldwide, way too little for its cost, but a tribute to the major drawing power of Johnny Depp, likely the main reason most people who came bought tickets.

    It also tripled its opening US weekend gross despite all the bad PR. Normally the sign of a good reaction is that level.

    I have a feeling that when this gets to DVD and cable, a lot of people watching may wonder where all the bad word came from.

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    delerian
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    #113451

    You are right. I didn’t realize this before, but there is a huge critics vs. audience split on this film. It has a 37 on Metacritic and 30% on RT but has an audience score of 6.5 and 59% respectively. It will never be a great success, but it will probably be well tolerated. I’m a little curious why the critics hated it so much. I guess I’ll find out when it comes out for rental.

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    Cathy V
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    #113452

    I enjoyed the film.  I thought it was about 30 minutes too long, and had about 2 or 3 too many story ideas which cluttered the storyline a little bit, but otherwise I thought it was very entertaining and very well done.  Granted, I’m old enough to remember the TV show, and I think that one of the mistakes this film made was not to try to target an older audience like me.  I just don’t think kids these days are that into westerns.  Plus there were moments that were a little too gory for younger kids.  But when I saw it a couple of times in theaters, the older folks seemed to really like it.  Look, it was never meant to be Oscar bait, but what’s wrong with an entertaining summertime popcorn flick?  Your mileage may vary; I thought the critic’s hatred was way overblown.

    Edited to add- it will be opening in China this fall, so that may add at least a bit to the worldwide total. 

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    babypook
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    #113453

    I enjoyed the film.  I thought it was about 30 minutes too long, and had about 2 or 3 too many story ideas which cluttered the storyline a little bit, but otherwise I thought it was very entertaining and very well done.  Granted, I’m old enough to remember the TV show, and I think that one of the mistakes this film made was not to try to target an older audience like me.  I just don’t think kids these days are that into westerns.  Plus there were moments that were a little too gory for younger kids.  But when I saw it a couple of times in theaters, the older folks seemed to really like it. 

     Look, it was never meant to be Oscar bait, but what’s wrong with an entertaining summertime popcorn flick?  Your mileage may vary; I thought the critic’s hatred was way overblown.

    Edited to add- it will be opening in China this fall, so that may add at least a bit to the worldwide total. 

    Absolutely nothing. I felt the same way about the film as you, although I didnt feel it was any great shakes. Also, my interest in MC and critical assessment is about the same as I have about something which gets stuck under my shoe. I’ll take a look to see what I stepped into, and also to see which way the wind blows. But, I never plan on flapping that way myself.

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    Graeme O’Neil
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    #113454

    It’s not a great film. I gave it a C+ (http://graemeoneil.com/2013/07/07/review-the-lone-ranger/). It’s not fault of Depp’s. He does everything he can with a character that talks in broken sentences, and the film does as much as it can to try to make him the main character, but it can only do so much. Armie Hammer kinda bombs as a leading man, and the film isn’t “fun” enough. It’s only in the last long action sequence does it actually become fun (and use “The Lone Ranger” theme). Jerry turned it into too much of one of his typical action epics. This could have been a tight, fast-paced action flick. Instead it’s unnecessarily turned into an endless epic. 

    But yeah, the film basically broke even. Disney is fine. 

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    Scottferguson
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    #113455

    The film didn’t break even – Disney is already announced a $190 million projected loss on the film.

    They only get about half of box office income, they likely spent another $125 million minimum on world wide marketing.

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