Taylor Swift enters Sunday’s MTV Video Music Awards with nine nominations, and according to the combined predictions of our Editors, Users and Top 24 Users (those two dozen folks who did the best predicting last year’s VMAs), she’ll win a whopping eight of them. No artist has won that many since Lady Gaga swept with “Bad Romance” in 2010; in fact, that was the most VMAs ever won by a female artist in a single night (Peter Gabriel won 10 back in 1987 while a-ha earned eight in 1986). Are we overestimating Swift, or could she even make a clean sweep of all nine races?
The lion’s share of her bids are for “Bad Blood,” featuring Kendrick Lamar. That video is expected to prevail in all seven of its races: Video of the Year, Best Collaboration, Best Direction, Best Art Direction, Best Cinematography, Best Editing and Best Visual Effects. Her other nominated video is “Blank Space,” which is forecast to win Best Female Video, but fall just short of winning Best Pop Video.
Taking Pop Video instead will be Mark Ronson and Bruno Mars for their collaboration “Uptown Funk,” which is also expected to win Best Male Video, making them the only artists besides Swift who will take home multiple awards according to our odds.
Our other predicted winners will claim just one Moonman apiece. George Ezra will be named Artist to Watch for “Budapest.” Nicki Minaj will win Best Hip-Hop Video for the second time for “Anaconda“; she previously prevailed for “Super Bass” in 2011. Hozier‘s breakthrough “Take Me to Church” will earn him the Best Rock Video prize.
VMA darling Rihanna will be awarded Best Message Video for the first time for “American Oxygen.”And Beyonce will win Best Choreography for the fourth time with “7/11,” equalling Janet Jackson’s record.
Make your predictions and you could win our contest prize (a $100 Amazon gift card), a place of honor on our leaderboard and a starring role among next year’s Top 24 Users (the two dozen folks who do the best predicting this year’s VMAs).
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Last year, our Editors, Users and Top 24 Users all tied with an accuracy rate of 37.50%, so we’re all hoping for redemption this time around. (Click on any of those groups to see what they got right and wrong last year.)
Which group will be victorious this year?
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Photo: Taylor Swift performing in Chicago, 2015. Credit: Cindy Barrymore/REX
Photo: Bruno Mars at 4th of July celebration, 2015. Credit: REX