February 26, 2015 at 5:33 pm #428218
I saw this article in Variety earlier discussing, or really just asking, what will become of the Daytime Emmys in the wake of what the state of soaps is these days and the possibility of an even grimmer tomorrow. It doesn’t really say all that much, though it seems the New Approaches programs will be getting at least one more category for next year, but it’s an interesting point of discussion. What will they do if, God forbid, one of the current soaps is cancelled?February 27, 2015 at 7:03 am #428220
I’ll suggest this even though it doesn’t seem feasible: they could really condense it and combine it with the Primetime Emmys.
A few days ago Wendy Williams suggested on her show that award shows overall are dying. Her argument was that they initially got viewers because people tuned in to see their favourite celebs, but since celebrities are so accessible now all the time, there’s nothing special about award shows anymore. It almost sounded like she thought the streaming rather than broadcasting of the Daytime Emmys last year was an act of innovation rather than desperation.
February 27, 2015 at 8:14 am #428221
I don’t at all mind the idea of condensing the daytime awards in with the primetime, especially in terms of the soap categories. Though the Daytime Emmys do have a lot of categories that don’t involve soaps, so it’s not like if there were no soaps, the Daytime Emmys would have nothing to reward. There are still plenty of talk shows, game shows, lifestyle and cooking shows, courtroom shows, children’s shows and news/entertainment shows to be considered. But none of those feel like a draw to watch an awards show.
Interesting point from Wendy Williams. There’s probably some truth to the idea, too, in this month where asking people which designer they’re wearing on the red carpet has gone from being something people kind of cared about and a good excuse to give a full-length view of a celebrity to being perceived as somewhat offensive. But awards shows and all shows are catching onto the changes in the times. Now they try to convince you that all of your social media feeds will be abuzz with things that happened at these shows and you need to see them so as not to be out of the loop. I can’t really imagine that tactic working for the Daytime Emmys, though. There don’t seem to be enough people who care about the awards to even exaggerate them as much as would be necessary.
I wonder if the Daytime Emmys have considered getting more fan investment by having them more involved? Maybe having something soapy happening throughout the show and allow them to vote on it. What if characters from different shows were meeting up and having these interactions and the audience got a real-time choose-your-own-adventure type of vote as to what happened next? I’m not sure which actors would want to do it, though they could try to position it as an honor, actors who maybe just missed the cut at a prenom or a nomination who would get a chance to strut their stuff a little for a larger audience. Imagine something like Caroline Spencer and Theresa Donavan getting into a sparring match over a handbag at a boutique, and then Nathan West showing up to break up the fight, and the audience choosing who Nathan hangs out with in the next scene, where they encounter another situation with another choice to be made. Maybe no one would care, but it could give the awards and the soaps a little boost.February 28, 2015 at 7:25 pm #428222
They’ve done stuff like that before and it always came off as poorly produced and painful for everyone involved. Also wouldn’t there have to be a significant reapproachment between NATAS and ATAS to condense the two?March 1, 2015 at 3:13 pm #428223
I think if soaps continue to die, then the answer is to simply keep the Daytime Emmy’s as an industry-only event that is not streamed or televisied in any manner. Just revert to a small, industry gathering and hand them out in private. Isn’t this what they do for regional or local Emmy’s?
Worse case they could just hand these awards out that the Craft Services ceremony of the Primetime Emmy’s.March 1, 2015 at 7:28 pm #428224
I didn’t realize they had unsuccessfully done stuff like that before. It seemed like a good idea in my head.
Yeah, there would have to be some (probably unlikely) major cooperation between NATAS and ATAS for folding the soap awards into the Primetime Emmys to work.
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