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August 8, 2018 at 9:26 am #1202605397
The Academy has a new category and people aren’t happy!
Luca G.August 8, 2018 at 9:43 am #1202605416
But nothing for Best Casting? Whatever. Highly disrespectful to tech and craft nominees being shuttled off to the commercial breaks. As for “Best Popular Film,” this will be the convenient excuse given when “Black Panther” is snubbed in BP.
Disgusting all-around.August 8, 2018 at 9:44 am #1202605418
Don’t like the new popular film category. A film should stand on its own merits regardless of how popular it is.August 8, 2018 at 10:00 am #1202605434
They couldn’t have added something like Stunt Coordination or Casting, could they? I guess it’s just so they can increase the ratings. I agree with the person who said this feels like a lame excuse to award Black Panther.August 8, 2018 at 10:03 am #1202605451
It’s one thing to shove the tech categories to commercials, I can live with that, but doing it for this ratings ploy is such a slap in the face. I agree that I’d much rather see a casting category added than this joke of a category.August 8, 2018 at 10:08 am #1202605472
I guess I will hold off judgement until it is clear what the criteria is to even be considered for this award. But what happens when a film that makes over $100 million at the box office makes Best Picture? Will it also be considered for Popular Film? I don’t think this decision was thought through and it definitely affects the integrity of these awards, as well as disrespects casting directors and stunt coordinators, etc. to still be excluded.August 8, 2018 at 10:19 am #1202605484
They really need to define the criteria for “Best Popular Film.” Is this solely about box office? Does that exclude it entirely from contention in BP, or serve as a consolidation prize the way Animated Film does for BP, etc. It might as well be an online popular vote like BAFTA Rising Star and the lesser People’s Choice Awards. I can’t imagine the old-guard Academy members would go for that though.August 8, 2018 at 10:20 am #1202605485
Hoping the public fallout (online hysteria) is enough for them to kill the idea before implementing it.August 8, 2018 at 10:29 am #1202605494
This popular film award was inevitable given the disdain many Academy members have toward voting for films that were box office successes. Instead, they are far more concerned with rewarding mediocre, if not garbage, pet projects like Whiplash, Spotlight and The Shape of Water. At least Spotlight dealt with an important subject to give it some respect, unlike the other two I mentioned which are merely charlatans from perspectives of quality and memorableness.
This popular film award is not the solution to whatever ratings problem the Academy is attempting to correct. Instead, it needs to completely revamp the voting system to weed out the undeserving nominees, regardless of their popularity. The year-end bias and the deference given to pretentious crap are the problems the Academy needs to address which this new award will not resolve.August 8, 2018 at 10:29 am #1202605496
Clearly, the hope is that adding the “best popular films” to the telecast will improve viewership and build up historically low ratings.
Call me a cynic but it’s unlikely that a dozen Johns from Chattanooga, who may see three movies a year, are not going to start giving up three hours on their workweek night because they recognize some films in one category, much less hundreds or thousands of Johns from Chattanooga. Low viewership is a challenge but some think tank intellectual could and probably should have thought of a better award than popularity or at least ubiquity, which a director doesn’t even have control over.August 8, 2018 at 10:39 am #1202605506
Is this code for genre? Or just a way to separate “Good Filme” and “Popular Movies”? This is poorly thought out, and it fuels both the elitists who hate anything other than adult dramas and the morons who say the awards are irrelevant because they haven’t bothered to go see any of these. If they’re worried about ratings, adding Stunt Coordination would bring in the same kinds of movies/stars without feeling like they’re just being invited to the kid’s table.
Dumping the techs in commercial so we can talk about Infinity War is the worst idea. If they MUST cut something from the broadcast, ut the shorts, or better, the annoying bits where the host brings in a bus full of randos or whatever.August 8, 2018 at 10:49 am #1202605512
Popularity doesn’t equal quality. Nominating the biggest box office hits for an Academy award just because it earned tons of money doesn’t make sense. The Oscars are supposed to be prestige awards, you have other ceremonies for popularity contests.
But let’s not get ahead of ourselves, we don’t even know the criteria yet. Hopefully, the backlash (I hope there is everywhere, not just here) will make them change their mind.August 8, 2018 at 10:59 am #1202605520
Damn! This is ghastly. I can’t believe the governors of AMPAS allowed ABC to manipulate them. Having between 5 to 10 nominees for Best Picture is enough.
The ceremony date is too early. Last week of Feb is okay but earlier? Goodness! The members should take action rather than the viewers. I hope.August 8, 2018 at 11:03 am #1202605521
And to think there was a time I deeply cared about these awards. Thank god I have given up on them because that news would make me mad as hell. If you truly appreciate the art of making movies don’t follow false idols because they will always let you down in the end.
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