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Grammy Ratings Hit All Time Low

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    VelezGirl
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    #1204137385

    https://www.google.com/amp/s/deadline.com/2021/03/grammy-ratings-down-all-time-low-beyonce-taylor-swift-cbs-1234714563/amp/

    “While topping the audience for the most recent Emmys and the Golden Globes respectively, the 8.8 million that the Grammys scored last night cratered 53% from last year’s final results. And the 2.1 rating among adult 18-49 is not only down 61% from the final numbers of the 2020 Grammys, but an all-time low of its own as well.”

    Thoughts, comments or ideas/suggestions to improve the future Grammys so that the ratings can go up next year and the years to come.

    *Btw, am I the only one who hears The Weekend laughing in the distance?

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    ELIAS🍂
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    #1204137387

    It’s such a shame because this years Grammys was one of the best since all the nominees were actually there.

    But it’s definitely understandable, I mean every award show went down in ratings, it wasn’t just the Grammys. I just hope they find a way to switch how they are view with the media because one mention of the Grammys and just pure hatred.

    Folklore AOTY

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    Donnna
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    Feb 11th, 2021
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    #1204137395

    The weeknd isn’t laughing…he is still bothered (understandably) because his team mocked the ratings on ig..if we look at superbowl ratings and views on YouTube compared to past performances..

    Anyways the ratings were expected. Every show’s is down now. We will see what happens next year.

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    Lemon
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    #1204137427

    This year’s ceremony was great. They managed extremely well given the pandemic and i personally prefer the low-key setting.

    The ratings were always going to be low and honestly nobody cares. Most people anyway prefer watching the YouTube videos of their fav performances and wins later or they’re streaming it online.

    They should cash in on the international stans and have an official streaming link from next year.

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    hillslight
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    Feb 14th, 2021
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    #1204137476

    Nevertheless, this year’s telecast was still the highest-rated broadcast of the night, and it was the most-streamed Grammy show ever with 83% more live streams compared to 2020. In addition to cable, the show could be accessed on the CBS website and app as well as the network’s recently rebranded and debuted video-on-demand and over-the-top media streaming service Paramount Plus. The ceremony was also one of the most engaging programs on social this year, with over 77 billion impressions. Conversations related to performers, presenters and the special dominated social media with #Grammys trending in the top ten for 18 hours and peaking at #1.

    Ratings were always gonna go low. No one is watching TV anymore now. But they had 83% boost for live streams and 77 billion social media impressions so it’s not bad.

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    #1204137483
    This post was found to be inappropriate by the moderators and has been removed.
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    Miss Americana
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    #1204137549

    Only pressed BTS fans care for this info and maybe some Abel stans.

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    Lemon
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    #1204137556

    Abel’s team was shading the grammys on insta for their low ratings as if abel’s super bowl halftime show didn’t have the lowest ratings ever lmaoo

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    #1204137564
    This post was found to be inappropriate by the moderators and has been removed.
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    Miss Americana
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    #1204137589

    Imagine saying you wont submit again to Grammys, but make shady posts about it. The Weeknd is serving bratty highschool teen and lets be real if he was incontention, Folklore could still win AOTY and FN Pop Vocal, H.E.R SOTY and Billie ROTY, i would like to see what he would say then, would he directly attack the winners ? This is so embarrasing to warch.

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    borisy
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    #1204137608

    abel lol, like he would sweep anything

    he couldn’t even get enough votes bo be nominated

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    KingOfMovies
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    #1204137758

    The Weeknd has like 25 milion Instagram followers. That says about his popularity. Ratings would have been low even if The Weeknd was nominated and won ROTY or R&B categories. LOL. The Weeknd is not big outside of US & Canada. Blinding Lights definitely was a huge hit thanks to it being a “Take On Me” rip-off with today’s productions.

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    KingOfMovies
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    #1204137762

    Grammys and all the other award shows should aim for a worldwide advertisement heavy streaming deal with YOUTUBE with free viewing. Only that will save their embarrassing numbers.

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    Ghost
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    #1204137819

    The Weeknd is popular, but he’s not THAT popular. Can they explain why his SB Halftime show was the least watched one of all time?

    All award shows have tanked. More and more users are moving away from traditional TV viewership. It also didn’t help that the show got pushed back almost two months. The overall show was good, even without Abel. The arrogance of some artists is why they probably got snubbed in the first place.

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    Matt2019
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    #1204137861

    The Weeknd is popular, but he’s not THAT popular. Can they explain why his SB Halftime show was the least watched one of all time?

    All award shows have tanked. More and more users are moving away from traditional TV viewership. It also didn’t help that the show got pushed back almost two months. The overall show was good, even without Abel. The arrogance of some artists is why they probably got snubbed in the first place.

    Before I liked Blinding Lights, but now I didn’t like it in the end because I realized that it was totally a ripoff of Take On Me. The reason why Blinding Lights was snubbed at the 63rd Grammys not just because they do not care about the chart achievements or even the sales, but also this song was lack of originality. That’s why the voters didn’t vote for him. At the end of the day, he needs to learn how to make an better original song without doing a ripoff of another song. That happens in life. The Weeknd, just stop whining and move on.

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